How to be an efficient assistant

The main tips and skills needed to be an efficient assistant:

Good at multi-tasking - This is a good skill as if the studio has a client in or is super busy you

are more than likely to be called to do little tasks such as going

getting dinners or cleaning up meaning you need to be able to leave a

certain job and go straight back to it.

Be intuitive - If you feel a client is tired offer a chair, always offer people if they want a drink.

Be three steps ahead.

Listen and see - If the photographers/assistant/manager/client has an empty cup ask if they

want a drink. If you hear something needs doing, do it without them asking.

Be helpful - Always say yes, and ask if there is anything you need help doing, this will go a

long way.

Always drop what you are doing and help - If you are doing a job and get asked to do

something else, say yes stop what you are doing

and go help, as this will probably be an urgent job

(e.g. products need to be packed away for picking

up)

Listen carefully to what you are being asked to do - Especially is they have clients in, you are

most likely to be given a list of jobs that

need doing throughout the day, so listen

and remember so that you don’t get in the

way or have to asked what else needs

doing.

Take the camera from the photographer - If you are assisting on a shoot, especial a model

shoot, and the photographer is holding the camera

for the whole day when they take breaks take the

camera off them as this helps then as cameras can

get heavy.

Be clean and organised - This is important, as a clean space means a clean head and it helps

the photographers keep track and have a clear place to work.

Furthermore this helps reduce risk of health and safety. You will

most likely be asked to put things away and find things so keeping

things organised doesn’t only just help you co-workers but youself to

keep track of where things are.

Cover up leads - It is important to move leads to the side of hide them under matts so that

people do not trip.

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Is there a new type of fashion photography that only functions on Instagram?Chapter V: How consumers interact with Instagram Fashion Photography and how this differs from normal fashion photography?